Writing Effective Emails

 Eric Tung, MA

Principal Consultant, Prolepsis Consulting

Eric Tung is Business Communications Lecturer at SFU’s Beedie School of Business, and an English Instructor at UBC’s Extended Learning, where he teaches business and technical writing courses. Eric also develops and delivers customized training programs in technical writing, change management, leadership, facilitation, presentations, negotiations, sales, and customer service. In terms of business communications, Eric also writes proposals and business plans for clients.

In addition to teaching and training, as a Principal Consultant at Prolepsis Consulting, Eric is a business transformation and senior change management consultant, where he advises firms on large-scale organizational-wide changes. He has extensive experience leading and implementing transformation programs and projects, and works with both internal and external stakeholders to assess and support organizational readiness. Eric coaches staff across all levels and works extensively with both public and private sector organizations.

How do you write effective emails? What do you need to do to ensure your writing is clear and concise? How do you write persuasively?

Seminar Description

In today’s environment, emails are by far the most commonly used communication method in the workplace. With an increase in reliance on connecting remotely, clients and colleagues expect your emails to be clear and concise. This webinar is focused on giving you the tools to write effective emails. We’ll cover key topics, including:

• Writing for technical and non-technical audiences;
• Having clear subject lines;
• Structuring your emails—using a direct approach for maximum impact;
• Incorporating clear topic sentences;
• Using headings, tables, and lists effectively; and
• Writing persuasively.

We’ll also review effective and ineffective sample emails, and provide you with key tips and techniques you can immediately apply to your writing.